Do you feel like you work hard, but your business isn't growing in an organized way?
Having a good idea or being an excellent technician in your field isn't enough. Without a solid foundation, even the best projects stall in the chaos of day-to-day operations. This workshop is designed for entrepreneurs who want to stop improvising and build a professional structure, transforming abstract dreams into concrete, measurable results.

From Chaos to Clarity: Strategy and Identity
A sustainable business needs two things: a clear vision and efficient operations. In this training, we don't just cover numbers. We teach you to look at the 'soul' of the business (including the impact of Color Psychology on brand perception) and connect it with the 'structure' (processes, goals, and competitive advantages).

Course Contents
- Part 1 - Strategic Vision: How to define clear goals, identify the target audience, and use Color Psychology to influence the perception of your service's value
- Part 2 - Tactical Organization: Implementing spreadsheets and internal processes that ensure efficiency. We will define how things are done so the business doesn't depend solely on your memory
- Real Practice: Building a basic business plan model during the session, applying organizational concepts to real-world scenarios

Stop putting out fires and start building your company's future. Leave this session with the roadmap to your success.

Price Includes
- 4-hour training
- All necessary materials for practice
- Completion Diploma

About Escola Expansão
Escola Expansão was created for those who wish to evolve, learn, and grow — personally, professionally, and spiritually. It is a space dedicated to integral development, where knowledge is transformed into practice and training paves the way for new opportunities.

At Escola Expansão, training can be found in the areas of Advanced Aesthetics (body and face), Holistic Therapies, Financial Management, Digital Marketing, Family Constellations, as well as thematic workshops and other educational experiences throughout the year.

More than a school, it is an invitation to transformation, consciousness expansion, and building a future with purpose.

More Information
If you have anything else send us a whatsapp message on this issue link.

Contact WOU: 918 136 805

1. Who is this workshop for?
A: It is ideal both for those starting out who want to launch their business on the 'right foot,' and for entrepreneurs who are already operating but feel a lack of organization, clarity, and defined processes needed to scale.

2. Do I need advanced management or Excel skills?
A:  No. The language used is simple, practical, and accessible. The goal is to demystify business organization and provide tools (spreadsheets and templates) that anyone can use, regardless of their technical background.

3. Why include 'Color Psychology' in a business plan?
A: Often, plans fail because the brand doesn't communicate the right message. Colors subconsciously influence purchasing decisions and value perception. Understanding this aspect helps align your visual identity with the strategic goals of the business.

4. What will I take away from this training?
A: In addition to theoretical knowledge, you will leave with a designed business plan model and practical organizational tools that you can implement the very next day. It is not just a lecture; it is a workshop for building your professional future.

5. Is it possible to ask questions about my specific business?
A: Yes. Being a group workshop with a practical component, there will be sharing moments and dynamics where you can apply concepts to your real-world scenario and receive feedback on your structuring.